March 2015

Read the March Newsletter

Greetings!IFA convention

The International Franchise Association Convention theme of Connect-Innovate-Evolve encompassed the hot topic of applying rapidly changing technology into franchised businesses. An area of focus I found particularly interesting was how potential buyers gather information about franchises. It’s no surprise that franchise buyers gather information from and do more research online and on their smartphones than ever before.

An important point ...

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